October 10, 2024
By Ann Beasley and Jim Massey*
Like many companies in other sectors, Life Sciences companies recognize that corporate social responsibility (CSR)–evaluated and measured by independent rating organizations and based on their compliance with any applicable ESG-related legal or regulatory requirements–is here to stay. Over the past several decades, CSR has evolved through several iterations, with the current focus commonly referred to as Environmental, Social and Governance (ESG) or “sustainability” programs.
Regardless of what they call it or the industry in which they operate, corporations may be subject to regulatory obligations, market or societal expectations to make a tangible commitment to advance the communities they serve, act responsibly in their use of resources and protect employees, the broader community, and the natural world. This requires such corporations to govern themselves transparently and with integrity–all while delivering value and driving economic growth. And as political systems, regulators, investors, and employees increasingly demand proof of this commitment, executives face mounting pressure to deliver. Business leaders are looking for ways to operationalize and, particularly in Europe, demonstrate their dedication to ESG principles to support access to capital, attract top talent, and secure their company’s ability to operate in a constantly changing, complex, global ecosystem.
This is especially true for life sciences companies–specifically, manufacturers of pharmaceuticals, medical devices, biotechnology, vaccines, and related products. Life sciences companies operate in a complex web of inter-related laws, regulations, industry codes, social/ethics frameworks, and business pressures. The industry has historically faced critical reputational pressure around regulatory compliance, pricing practices, access to medicines, and clinical trial and development issues.
ESG requirements present both a regulatory challenge and an opportunity to demonstrate reputation-enhancing commitments to the public. Given the focus of regulators around the world and the varied expectations of external stakeholders on ESG risk, impact and opportunity management, the questions become: How can life sciences companies effectively implement ESG programs in the face of current market headwinds that constrain their ability to invest in such programs, and who should lead that effort?
Many life sciences companies have taken steps to address this question, with the typical first reaction of assigning ESG responsibilities to an existing internal function. Due to the legal and regulatory complexity involved, ESG-related tasks often first fall to the Legal department–particularly when there is a legal requirement. Often, these requirements are also not very clear and require a degree of analysis and risk-based interpretation. Because ESG risk, impact, and opportunity management fall within the general remit of ethical business operations, however, the Corporate or Healthcare Compliance Officer (“CCO”) is typically in the mix as well, and often already manages the implementation of key ESG-related risk, impact, and opportunity management programs.
In many ways, it makes sense that CCOs are tasked with operationalizing an ESG program–especially in terms of both a program's implementation and content; their existing networks across the enterprise position them well for successful ESG implementation.
When positioned properly, having the CCO manage the ESG program may not be as daunting as it may at first seem–with the emphasis on “manage,” which is not to say, “own.” As with many issue-driven programs, managing ESG involves a significant amount of cross-functional collaboration, cooperation, and project management to pull many pieces of disparate information together to form and inform a cohesive program. If your organization is not in a position to dedicate a resource to ESG program development, management, and reporting, the CCO may be the best-positioned executive to lead and oversee implementation. Even when the company is ready for a dedicated resource, the interdependencies lend themselves to continued close collaboration or continued organizational responsibility.
The most difficult task in initiating any project is defining where to start. Here are a few practical tips for CCOs:
Taking these initial steps will be important to help you prioritize your resources and launch a program that aligns with your company’s strategy. As your program matures, you will be well situated to either hand-off the program responsibility to a dedicated resource, such as a Sustainability Officer, or continue to strategically deploy limited resources and effort strategically to achieve the ratings and business impact desired.
Hear more about ESG for life sciences organizations at Ann and Jim’s presentation, “ESG Overload — A CCO’s Guide to a Balanced Program Implementation,” at the 25th Annual Pharmaceutical and Medical Device Ethic and Compliance Congress.
*Jim Massey is an ESG advisor to the Life Sciences Consulting Group of Paul Hastings.